Aspiring Chinese luxury car company Qoros has released fresh sketches of its first production model, a compact sedan, that is due to be unveiled alongside two concept cars at next year�??s Geneva motor show in what will be the fledgling brand�??s world debut.
Said be distinguished by �??desirable elegance�?�, the Qoros models are being developed with the Chinese and European markets specifically in mind, with the young brand hoping consumers in both regions will be drawn to Qoros�?? style fronted by former Mini design director Gert Volker Hildebrand.
Qoros says long wheelbases and short overhangs will help create the perfect proportions for the three new models, with a consistent frontal �??brand look�?? being highlighted by a vertically slotted radiator grille with a chrome upper edge and bar in the lower air duct. Illuminated LED strips at the top edge of the headlight clusters stretch into the quarter panels that sit above 19-inch multi-spoke alloy wheels in a theme mirrored with the car�??s tail-lights that feature illuminated horizontal LED bars.
Inside, a three-spoke steering wheel is joined by an integrated centrally located eight-inch colour touchscreen that controls the car�??s infotainment system.
Qoros was founded in 2007 as a joint venture between Chery Automobile, China�??s largest independent car manufacturer, and global industrial holding company Israel Corporation.
The Geneva motor show kicks off in March 2013.
�
0 comments:
Post a Comment